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Are you missing the Social Media Marketing Boat?
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This is our service center where you will find tools and resources for increasing you presence on the internet. We understand that the Internet is not the focus of most business owners especially when you have a small business. You have a lot on your plate without having to figure out all the latest twists and turns that the internet is moving in.
That is why we are here. The internet is our business, from building web sites, building online traffic, and building local traffic right through your front door. With local social web marketing accessed on smart phones and the many new tools that are becoming available from day to day to satisfy the new trends of users with smart cell phones and instant access to you and information about you.
Knowing how to take best advantage of all of these listings to increase traffic at your door is critical today. The Yellow pages have held a top position for years now, but that is no longer where most people go to find information about a local business anymore. If I don't find you on the internet, or on my smart 
phone I might not ever find you.
With today's smart cell phones your customers will do a local search and choose from this list which has the most favorable referrals as being the best place to eat or shop then get directions from the built in GPS how to get to your door. Once in your door I might use my cell phone camera to scan the QR-code by your front door where I'm taken directly to your website. I'll may check-in with Yelp or Foursquare to see if any of my friends are in the area that want to come have a bite to eat with me. While we sitting at your table I migh scan a QR-code that would take me to you facebook page, yelp, or foursquare and leave a favorable review about your business. Some sharp business folk reward frequent visiters with special discounts.
Business is changing, in some ways it's much more competative, and at the same time it's becoming far more technical. It is no longer satisfactory to have just a website on the internet (while that is increasingly important) that gives some basic info about you and your business. Now you must be listed in 
all the local directories with fresh customer feedback on what they think of your business and service.
Are you using QR-codes to drive traffic to your website? What is a QR Code? It's a special image that people scan with a smart phone's camera which will take them directly to any web URL of your choice. Looks like this image to the left with the grouping of squares. What are the possible uses for these? There are no limits to the way people are using these, on a poster on the front door of your business. Make up stickers with this code and stick one on every box of product that goes out your door. We can make one that takes your customer diredtly to your business listing on Yelp where they can post a review. Get one that takes customers to a coupon on your website. More than 10,000,000 consumers use ShopSavvy to find the best deal from local and online retailers using QR codes.
A company called Groupon has been making huge waves online. They deliver 50% off coupons to their subscribers, the businesses offering the coupons garner huge numbers of new clientele from the exposure created. Bigger still is a new offering called The Customer Advantage Similar to Groupon they have the advantage of being viral in nature promoting new business and spreading the benefits to those business participating in the program. I highly recommend that you visit their website and watch the videos on their home page. You just might want to sign up for their service while your there first as a customer, we'll help you get setup with a promotion later when your ready for that much business.
| Articles relevent to Social/Local Marketing | |
| kelseygroup.com | Article: Nearly All Consumers (97%) Now Use Online Media to Shop Locally. |
| merchantcircle.com | Article: Social Marketing Continues Meteoric Rise Among Local Businesses |
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